“It’s a short, focused and useful read for any journalist still in the process of transitioning from the traditional print or online skill sets, to ones more suited for the second decade of the 21st century. . . . The agenda-setting interviews with some of the thought-leaders in this space are what sets it apart from others of its ilk. This is a mix of practical experience and advice from people who have been through the wars of changing business models as much as it is a good set of theory that journalists should embrace.”
–Adam Tinworth, One Man and His Blog
“I’m a print-era refugee (although I prefer the term bilingual – I speak both analog and digital), and I’m always scanning for information that’ll help me keep up with the latest in social media and digital publishing trends. But it takes a lot of time to wade through the information stream to find the most valuable golden nuggets. Bethune’s guide has done a lot of the panning for me already. It may not deliver all the gold, but it gives me a map that shows where some of the richest veins are.”
–Tam Harbert, TamHarbert.com
